Scoring System
Grade Classifications
Your AEO score (0-100) is converted to a letter grade for quick assessment:
6 Analysis Dimensions
Your overall score is calculated from 6 weighted dimensions, each evaluating different aspects of AI optimization:
What it measures: Infrastructure, security, crawlability, indexation status, robots.txt permissions, HTTPS, Core Web Vitals
Why it matters: Without a solid technical foundation, AI systems cannot properly crawl and index your content
What it measures: HTML hierarchy, Schema.org structured data, semantic HTML5 tags, heading structure, question-based content
Why it matters: Clear structure helps AI systems understand content relationships and context
What it measures: E-E-A-T signals (Experience, Expertise, Authoritativeness, Trust), content clarity, depth, semantic richness
Why it matters: AI systems prioritize high-quality, authoritative content for citations and recommendations
What it measures: Citation potential, content chunkability, answer-ability, semantic relevance to common queries
Why it matters: Content optimized for AI extraction appears more frequently in AI-generated responses
What it measures: Image optimization, alt text quality, media accessibility, visual content AI-readiness
Why it matters: Well-optimized media enhances AI understanding and improves accessibility for all users
What it measures: AI training permissions, llms.txt completeness, AI-readable summaries, entity disambiguation, knowledge graph readiness
Why it matters: Direct signals that help AI systems understand, index, and cite your content correctly
Score Calculation
Your overall score is a weighted average of all dimension scores:
Overall Score = (Technical × 0.15) + (Structural × 0.15) + (Content × 0.25)
+ (Performance × 0.10) + (Media × 0.15) + (AI-Specific × 0.20)
Each dimension score is calculated from its individual checks, where each check contributes points based on pass/fail status and the check's importance within that dimension.
Improving Your Score
Use the Priority Matrix to focus your optimization efforts:
- Allow AI bots in robots.txt
- Add missing meta descriptions
- Create llms.txt file
- Fix missing alt text
- Implement Schema.org markup
- Improve E-E-A-T signals
- Restructure content hierarchy
- Add comprehensive FAQ sections
- Optimize image file sizes
- Add Open Graph tags
- Implement breadcrumb navigation
- Minor CSS optimizations
- Decorative image alt text
- Third-party widget issues